Rebranding Ourselves: Application

This is the second part of a two part series on our personal rebranding project. Check out part 1 and get the whole story. Rebranding Ourselves: Conception

Since we are a full service sign shop, our work doesn’t stop with what we make on the screen. The design elements that were created in part 1 will act as our parts bin for any future design that is meant to identify or represent our business.


Our trucks are not only an important tool for our service and installation projects but have become our most valuable method of advertising. Vehicle graphics are simply the most cost effective form of advertising available when viewed over the life of the vehicle. We put a lot of time and effort into the care of our equipment and have found the public to really notice the extra effort.

750-01 750-02We had the opportunity to invest in a new crane truck last year having retired our previous crane after 25 years of faithful service. This new truck was one of the first projects to incorporate our new visual identity.

cube01cube02Our cube van has been in service for over 20 years and is still going strong. Updated graphics have brought this truck in line with our new look and has made it very difficult to miss when out on the roads and working on the job site.


The front desk and showroom of our building have been given a bright and playful make-over.

Lobby02Our new sample counter and workstation provide a great setting for us to talk about the design, materials, fabrication and installation of your next sign or graphic project.

sample01Look at the swatches, touch the materials and see the concepts come to life.


Why not come on over? We’d love to talk about your sign!

Contact Signs by Jukes today.

1 Comment

  1. Pat Jones

    February 17, 2015

    I think it looks great!! I wouldn’t have recognized the place I don’t think.

    Pat Jones